Charlton supporters are being urged to ‘Bring a Pound to the Ground’ as part of the club’s Community Day celebrations for Saturday’s clash with Bolton Wanderers at The Valley.
Community Day will provide the opportunity for Charlton Athletic Community Trust’s (CACT) achievements to be celebrated, while also introducing the wide-reaching impact of the varied programmes that are delivered.
As part of a fundraising effort, fans can play their part towards sustaining and expanding the vital community work being done by making a donation of just £1 – either by dropping their loose change into a collection bucket on the day, or by scanning QR codes which will be available around the ground as well as in the matchday programme, Valley Review.
Thanks to the club’s catering partner, Gather & Gather, QR codes will also be available to scan via the screens on the tills at kiosks and bars around the stadium.
The fans’ support is vital and makes a huge difference to CACT’s work, making it possible to impact and change lives.
For every £20 raised, you fund the kit and equipment for a CACT Post-16 student.
For every £200 raised, you provide an emergency food and travel grant to the most disadvantaged people in the community.
For every £2,000 raised, you fund six months’ worth of meals for our Young Greenwich Youth Service
CACT CEO, Jason Morgan said: “We are extremely grateful to be given the opportunity by the club to showcase CACT’s work with what will be our first dedicated themed matchday at The Valley.
“It allows us to exhibit the strength of the difference that is being made in our community and to celebrate the widespread nature of our programmes through our participants and dedicated staff.
“It is another example of the close working relationship between the club and CACT that we’ve been building together and it is continuing to strengthen.”
Meanwhile, Charlton Managing Director and CACT Trustee, James Rodwell, added: “As a football club, we are exceptionally proud of the work carried out by our community trust and will continue to do all we can to support the magnificent work of the CACT trustees, Jason and his team.
“We also know how proud our supporters are of our reputation as a community club and we’d like to encourage them to play their part on Saturday by bringing a pound to the ground to support our community programmes.
“A donation of just a pound can go a long way to making a big difference, so we hope as many fans as possible will support us in gathering up whatever change they have lying around the house and donating generously on the day.”
On the day, a half-time parade of staff and participants will give supporters the chance to show recognition to CACT, while Morgan will discuss the work of the club’s community programme pre-match.
Charlton were named as EFL Community Club of the Season for 2024 thanks to the continued work by Charlton Athletic Community Trust (CACT), with the award recognising the outstanding commitment to the local community and the impact it has on people’s lives.
CACT supports over 25,000 people from the local community each year to improve their physical and mental health, enhance their education and employment opportunities, and reduce crime and increase social cohesion.