Charlton Athletic are pleased to announce a new partnership with Luscid, a data-driven solutions provider, aimed at enhancing the club’s commercial efforts.
By leveraging advanced analytics, Luscid will help Charlton build a pipeline of brand partners that align with the club’s fanbase, delivering maximum value to both the club and its supporters.
Damien Gillman, Co-Founder and CSO at Luscid and a lifelong Charlton fan, said: "As a Charlton supporter, I’m excited to help the club build stronger, more relevant brand relationships using our data-driven approach."
Charlton CEO Charlie Methven added: "This partnership is a step forward in aligning with brands that share our values, and with Luscid's expertise we’re confident it will elevate our commercial efforts."
Founded in 2022, Luscid provides data-driven sponsorship solutions to help brands and rights-holders make more strategic, transparent decisions.
For commercial opportunities at Charlton Athletic, please contact sales@cafc.co.uk.
